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內(nèi)容簡(jiǎn)介

　　王寧編著的《旅游學(xué)概論（英文版）》共八章，主要介紹旅游與旅游活動(dòng)、旅游發(fā)展、旅游者與旅游動(dòng)機(jī)、旅游資源與旅游名勝、旅游業(yè)與旅游產(chǎn)品、旅游組織、旅游市場(chǎng)與旅游市場(chǎng)營(yíng)銷，以及旅游影響等基本理論和基礎(chǔ)知識(shí)，同時(shí)探討旅游的經(jīng)濟(jì)、社會(huì)、文化、環(huán)境影響與旅游的可持續(xù)發(fā)展問題。本書內(nèi)容具有科學(xué)性、創(chuàng)新性，注重理論聯(lián)系實(shí)際。編寫體例上，每章由學(xué)習(xí)目標(biāo)、熱身討論、章節(jié)內(nèi)容、章節(jié)小結(jié)、注釋、課內(nèi)討論、課后練習(xí)等部分組成。語言簡(jiǎn) 明扼要、深入淺出，層次清晰，內(nèi)容新穎、精煉。

作者簡(jiǎn)介

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圖書目錄

Chapter 1 Tourism and Tourist Activities
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Chapter 2 Development of Tourism
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Chapter 3 Tourists and Tourist Motivations
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Chapter 4 Tourism Resources and Tourist Attractions
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Chapter 5 Tourism Industry and Tourist Product
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Chapter 6 Tourism Organization
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Chapter 7 Tourism Market and Tourism Marketing
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Chapter 8 Impact of Tourism
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參考文獻(xiàn)