注冊(cè) | 登錄讀書好,好讀書,讀好書!
讀書網(wǎng)-DuShu.com
當(dāng)前位置: 首頁(yè)出版圖書教育/教材/教輔外語(yǔ)商務(wù)英語(yǔ)國(guó)際郵輪實(shí)務(wù)英語(yǔ)教程

國(guó)際郵輪實(shí)務(wù)英語(yǔ)教程

國(guó)際郵輪實(shí)務(wù)英語(yǔ)教程

定 價(jià):¥36.00

作 者: 程叢喜 等著
出版社: 化學(xué)工業(yè)出版社
叢編項(xiàng):
標(biāo) 簽: 其它行業(yè)外語(yǔ) 外語(yǔ) 行業(yè)英語(yǔ)

ISBN: 9787122264541 出版時(shí)間: 2016-06-01 包裝: 平裝
開本: 16開 頁(yè)數(shù): 240 字?jǐn)?shù):  

內(nèi)容簡(jiǎn)介

  《國(guó)際郵輪實(shí)務(wù)英語(yǔ)教程》是普通高等學(xué)校郵輪服務(wù)與管理專業(yè)系列規(guī)劃教材之一。內(nèi)容主要包括學(xué)習(xí)該課程的意義和目標(biāo)、國(guó)際郵輪業(yè)發(fā)展概論、國(guó)際郵輪業(yè)多種文化環(huán)境中工作和生活的基本情況、國(guó)際郵輪工作應(yīng)知應(yīng)會(huì)的專業(yè)英語(yǔ)知識(shí)及相關(guān)技能、對(duì)客服務(wù)的技巧、對(duì)健康與安全的法定要求、衛(wèi)生和環(huán)保實(shí)務(wù)與管理及安全實(shí)務(wù)與管理等,是廣大學(xué)生和郵輪乘務(wù)人員從事國(guó)際郵輪業(yè)的用書。該教材和國(guó)際郵輪實(shí)際工作緊密結(jié)合,既可作為高等院校旅游管理類專業(yè)、英語(yǔ)專業(yè)、海乘專業(yè)的雙語(yǔ)教學(xué)用書, 又可作為職業(yè)培訓(xùn)或相關(guān)專業(yè)的參考用書,對(duì)學(xué)生就業(yè)國(guó)際化具有重要的現(xiàn)實(shí)意義。

作者簡(jiǎn)介

  程叢喜,男,武漢輕工大學(xué)旅游管理系系主任、教授,碩士生導(dǎo)師,中級(jí)翻譯、中級(jí)英文導(dǎo)游,現(xiàn)任湖北省旅游學(xué)會(huì)理事,湖北省及武漢市中英文導(dǎo)游人員資格考試特約評(píng)委,武漢輕工大學(xué)旅游研究中心研究員, 中國(guó)民主促進(jìn)會(huì)會(huì)員。主要從事(旅游)營(yíng)銷管理、戰(zhàn)略與創(chuàng)新管理、鄉(xiāng)村旅游與觀光農(nóng)業(yè)及海上酒店管理方向的科研工作,擔(dān)任了飯店管理、旅行社管理、導(dǎo)游英語(yǔ)等本科課程的教學(xué)工作。出版了《導(dǎo)游英語(yǔ)》、《海上酒店基礎(chǔ)知識(shí)》、《導(dǎo)游英語(yǔ)閱讀》、《游船實(shí)務(wù)與管理》、《實(shí)用旅游英語(yǔ)聽說教程》、《導(dǎo)游英語(yǔ)——湖北旅游熱點(diǎn)》等學(xué)術(shù)著作和教材10余部;公開發(fā)表學(xué)術(shù)論文近40篇,其中ISTP和EI全文檢索收錄20余篇、亞太旅游年會(huì)論文1篇。2005年所主持的《海上酒店基礎(chǔ)知識(shí)》課程被評(píng)為省級(jí)精品課程。2001年6月至12月接受了奧地利海上酒店學(xué)院半年的培訓(xùn)并獲得了相關(guān)的培訓(xùn)證書。1987年至2000年在長(zhǎng)江輪船海外旅游總公司的涉外郵輪上擔(dān)任翻譯導(dǎo)游、駐船代表。2002年前往歐洲Thomson Cruises郵輪公司的郵輪上工作學(xué)習(xí)半年。

圖書目錄

Part 1 Information for Studying This Course1.1Background for Studying This Course11.2The Target for Studying This Course3Part 2 Overview of the Cruise Industry2.1What Is a Cruise Ship52.2Some Information on the Cruise Ships of Different Times72.2.1SS Prinzessin Victoria Luise72.2.2MV Princesa Victoria82.2.3MV Aurora82.2.4MS Oasis of the Seas92.3How Many Cruise Ships Are Active in the World Today102.4How Many New Cruise Ships Have Been or Will Be Put into Operation102.5The Introduction of Some Main Cruise Ship Operators112.5.1Carnival Corporation & Plc112.5.2Royal Caribbean Cruises Ltd.192.5.3Genting Hong Kong Limited222.5.4Silversea Cruises262.5.5Disney Cruise Line262.5.6Mediterranean Shipping Cruises272.5.7Regent Seven Seas Cruises282.6Where Do Passengers Mainly Come From312.7Where Do Passengers Like to Travel to312.7.1Mediterranean312.7.2Canary Islands312.7.3Scandinavia312.7.4The Caribbean Sea312.7.5Alaska322.8The Cruise Ship Employment322.9Who Works Where322.10The Benefits & Challenges of “Life at Sea”342.10.1Benefits of “Life at Sea”342.10.2Challenges of “Life at Sea”35Part 3 Working on the Cruise Ship3.1Ships Terminology383.1.1Ships View & Terms383.1.2The Terms about the Galley Line During Meal Service413.1.3About the Dining Room433.1.4About the Bar Setup473.1.5The Terms about the Supply and Store of Food Products493.1.6About Cleaning on Board503.2Onboard Departments and Management Structure533.2.1Onboard Departments533.2.2The General Management Structure563.2.3The General Lines of Authority & Identification Stripes of Officers Onboard603.3Job Description Onboard623.3.1Deck Department623.3.2Engine Deparment663.3.3Purser Department693.3.4Housekeeping Department733.3.5Food and Beverage Department773.3.6Galley/Kitchen Department823.3.7Cruise Staff Department873.3.8Entertainment Department913.3.9Medical Department (Infirmary Onboard)943.3.10Beauty Salon/Spa953.3.11Photo Department983.3.12Gift Shops Department993.3.13Casino Department1003.3.14Other Individual Jobs1013.4Language & Communication1053.4.1Shipboard Language1053.4.2Shipboard Communication1053.5Team Work & Disciplinary Procedure Onboard1133.5.1Team Work1133.5.2Disciplinary Procedure Onboard113Part 4 Customer Service4.1What Is Customer Service1154.2Why Are Our Customers Important1154.3Why Is Good Customer Service Important1154.4Two Types of Customersexternal & Internal Customers1164.5Positive Attitude & Negative Attitude Towards Passengers, Colleagues, Supervisors1164.6What Is Good Customer Service1174.7What Is Bad Customer Service1174.8Why Do Business Lose Customers1194.9The 4 Basic Needs of Customers1194.10State of Mind for Offering Services to Passengers1204.11Passengers Expectations1204.12The 5 Ps1204.13Anticipating the Customers Needs1224.14How to Satisfy the Needs of Our Guests1254.15Art of Speaking to Passengers1284.16The Culture Mistakes We Should Avoid130Part 5 Hygiene and Environmental Protection on the Cruise Ships5.1Why Should We Study Hygiene Onboard a Cruise Ship1355.2Public Health Challenges Onboard1355.2.1Closed Micro Community1355.2.2Dense Population1365.2.3International Passengers and Crew1365.2.4Mobile and Interactive Population1365.2.5Rapid Turnover1365.2.6Variable Quality and Safety of Provision1365.2.7Potential for Explosive Disease Outbreaks1365.2.8No Standardized Medical Care System1365.3The Definition and Importance of Food Hygiene and Safety1375.3.1What is Food Hygiene1375.3.2What is Food Safety1375.3.3Costs of Bad Food Hygiene1385.3.4Bad Food Hygiene Impact on Business1385.3.5Benefits of Good Hygiene1385.4The Hygiene Supervising Organizations of Cruise Ships1405.4.1CIEH1405.4.2USPH1405.5What Is Food Poisoning1425.5.1What Is Food Poisoning1425.5.2Coutaminated Food Will Cause Illnesses1425.5.3The Main Symptoms of Food Poisoning1425.6Food Borne Diseases1435.6.1Whats Food Borne Disease1445.6.2Food Poisoning and Food Borne Disease Are Different1445.7Microorganisms1455.7.1Bacteria1455.7.2Characteristics of Bacteria1455.7.3Pathogenic Bacteria1455.7.4Spoilage Bacteria1465.7.5Useful (or Helpful) Bacteria1465.7.6Growth of Bacteria1465.7.7Conditions for Bacterial Growth1465.7.8High Risk Foods1475.7.9Safe or Low Risk Foods1485.7.10Dealing with Poultry Safely1485.7.11Avoiding Food Danger1495.7.12Bacterial Spores1505.7.13Main Food Poisoning Bacteria1505.8Contamination of Food1555.8.1Where Do Bacteria Come from1555.8.2How Do Bacteria Get into Food1565.8.3Identify the Three Types of Contamination1565.8.4Prevention of Contamination1575.8.5Avoid Cross Contamination by Cleaning1575.8.6Preventing Cross Contamination During Food and Drink Service1575.8.7The Ten Main Reasons for Food Poisoning1575.8.8The Food Poisoning Chain1585.9Food Preservation and Personal Hygiene1595.9.1Food Preservation1595.9.2Personal Hygiene1605.10Premises1625.10.1Premises Design and Construction1625.10.2Cleaning Premises and Equipments1635.11Pest Control1655.11.1The Main Pests1665.11.2Pests Should Be Effectively Controlled1665.11.3Reasons for Attracting Pests to Food Premises1665.11.4Cockroaches1665.11.5Houseflies1675.12Food Waste Disposal and Food Safety Law1685.12.1Food Waste Disposal1685.12.2Food Safety Law1685.13Environmental Protection1705.13.1The Shipboard Organizational Structure1705.13.2Applicable Environmental Laws1705.13.3Environmental Aspects & Impacts1705.13.4Waste Disposal171Part 6 Safety Practice on the Cruise Ships6.1General Safety Precautions—All Departments1756.2Safety Precautions for Cabins Stewards and Cleaners(Housekeeping)Department1786.3Safety Precautions for Dealing with Substances Hazardous to Health1806.3.1How to Deal with Substances Hazardous to Health1806.3.2How Do Hazardous Substances Enter Your Body1816.3.3Safety Practices for Dealing with Hazardous Substances1826.4Personal Booklet1836.5Safety Training Induction Programme195Appendix 1 General Rules & Regulations for Officers,Staff & Crew OnboardAppendix 2 Disciplinary Rules,Regulations & ProceduresAppendix 3 Code of Appearance for Crew Members Onboard Appendix 4 ISM Code BookletAppendix 5 Basic Interview Questions about Cruise ShipsAppendix 6 The Pictures of Different Cruise Ships參考文獻(xiàn)

本目錄推薦

掃描二維碼
Copyright ? 讀書網(wǎng) www.autoforsalebyowners.com 2005-2020, All Rights Reserved.
鄂ICP備15019699號(hào) 鄂公網(wǎng)安備 42010302001612號(hào)