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內容簡介

　　《全國高職高專規(guī)劃教材·國際貿易系列：商務英語函電》從高職高專院?！吧虅沼⒄Z函電”課程的教學實際出發(fā)，遵循“實用、夠用、能用”的原則，注重學習者實踐操作技能的培養(yǎng)。全書共分12章，主要內容涵蓋了國際商務活動中建立業(yè)務關系、詢價及回復、報盤與還盤、促銷、訂貨下單、付款、包裝、保險、裝運、投訴理賠、代理等業(yè)務環(huán)節(jié)，并以外貿業(yè)務員崗位典型工作任務為導向，通過業(yè)務背景知識介紹、核心句型學習、實例分析、模擬套寫、考證實戰(zhàn)、課后拓展等多種形式，使學習者科學有效地掌握處理各種外貿業(yè)務函電的技巧和方法?！度珖呗毟邔Ｒ?guī)劃教材·國際貿易系列：商務英語函電》不僅可作為高職高專院校國際貿易、商務英語等涉外類專業(yè)學生課程教學使用，也可供準備參加全國外銷員職業(yè)資格、全國商務英語翻譯職業(yè)資格、劍橋國際商務英語等各類商務英語考試的考生復習備考以及外經貿從業(yè)人員閱讀。

作者簡介

暫缺《商務英語函電》作者簡介

圖書目錄

Unit 1 Introduction of Business Letters
Learning Aims
Background Knowledge
Writing Tips
Exercises
Supplementary Reading
Unit 2 Establishment of Business Relations
Leaming Aims
Background Knowledge
Writing Tips
Sentence Patterns & Examples
Specimen Letters
Notes
Exercises
Supplementary Reading
After-Class Study
Chinese Version of Specimen Letters
Unit 3 Enquiries and Replies
Learning Aims
Background Knowledge
Writing Tips
Sentence Patterns & Examples
Specimen Letters
Notes
Exercises
Supplementary Reading
After-Class Study
Chinese Version of Specimen Letters
Unit 4 Offers, Counter-offers and Acceptance
Learning Aims
Background Knowledge
Writing Tips
Sentence Patterns & Examples
Specimen Letters
Notes
Exercises
Supplementary Reading
After-Class Study
Chinese Version of Specimen Letters
Unit 5 Sales Promotion
Learning Aims
Background Knowledge
Writing Tips
Sentence Patterns & Examples
Specimen Letters
Notes
Exercises
Supplementary Reading
After-Class Study
Chinese Version of Specimen Letters
Unit 6 Orders and Acknowledgements
Learning Aims
Background Knowledge
Writing Tips
Sentence Patterns & Examples
Specimen Letters
Notes
Exercises
Supplementary Reading
After-Class Study
Chinese Version of Specimen Letters
Unit 7 Terms of Payment
Learning Aims
Background Knowledge
Writing Tips
Sentence Patterns & Examples
Specimen Letters
Notes
Exercises
Supplementary Reading
After-Class Study
Chinese Version of Specimen Letters
Unit 8 Packing
Unit 9 Insurance
Unit 10 Shipment
Unit 11 Complaints and Claims
Unit 12 Agency
Key to Exercises
Bibliography（參考文獻）