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外貿(mào)英語函電學(xué)習(xí)指導(dǎo)

外貿(mào)英語函電學(xué)習(xí)指導(dǎo)

定 價:¥24.00

作 者: 蘭天,時敏,葉富國 主編
出版社: 東北財經(jīng)大學(xué)出版社
叢編項: 21世紀(jì)國際經(jīng)濟與貿(mào)易專業(yè)系列教材
標(biāo) 簽: 大學(xué)專業(yè)英語教材

ISBN: 9787811226867 出版時間: 2009-08-01 包裝: 平裝
開本: 大32開 頁數(shù): 383 字數(shù):  

內(nèi)容簡介

  隨著我國加入WT0,國際貿(mào)易與投資業(yè)務(wù)迅猛發(fā)展,國際商務(wù)交往活動更加頻繁,社會各界人士,特別是外貿(mào)企業(yè)和國際企業(yè)從業(yè)人員學(xué)習(xí)商務(wù)英語的積極性高漲,掌握扎實的外貿(mào)函電寫作基礎(chǔ)知識日益重要.本書是為了適應(yīng)各界讀者的這一需要,編寫這本實用性較強的外貿(mào)英語函電學(xué)習(xí)指導(dǎo)。本書結(jié)構(gòu)新穎、內(nèi)容全面、脈絡(luò)清晰、實用性強。本書共十七章,在內(nèi)容和結(jié)構(gòu)的編排上按照蘭天編著的《外貿(mào)英語函電》,分別以外貿(mào)交易磋商過程和外貿(mào)合同磋商內(nèi)容為兩條主線,注重練習(xí)的實用性和可操作性。每章包括三個部分。Section One,主要介紹英文函電寫作的背景知識,這既有利于外貿(mào)相關(guān)專業(yè)讀者對重點知識的回顧,提高理解能力、寫作能力,又有利于非國際貿(mào)易專業(yè)讀者對知識的理解和掌握。Section Two,主要是重點詞匯和句型。作者在多年教學(xué)經(jīng)驗積累的基礎(chǔ)上,經(jīng)過篩選斟酌,把最常用的詞匯和句型加以總結(jié),呈現(xiàn)給讀者,使讀者能少而精地掌握,便于在實際中應(yīng)用。Section Three,是練習(xí)題,包括十二種題型,是本章的重點。此部分是編者多年教學(xué)經(jīng)驗的結(jié)晶。在編寫過程中,作者注重練習(xí)題內(nèi)容的全面性、題型的多樣性和趣味性。例如,在Chapter Nine中對包裝材料的詞匯這一環(huán)節(jié)的內(nèi)容的處理上,作者將這些包裝材料分別歸類為“包”、“箱”、“桶”等,并采用“匹配”的題型設(shè)計,既減少了埋頭做題的枯燥感,又便于讀者記憶。作者十分注重所有練習(xí)題的實用性和可操作性,使讀者所做的練習(xí)題盡可能與外貿(mào)過程的相關(guān)環(huán)節(jié)緊密聯(lián)系起來,做到有目的地做練習(xí)題,并“練”以致用。如“根據(jù)所給的信用證條款和相關(guān)的合同,查找出不符點,然后寫出請求改證的信函”;又如“根據(jù)索賠函”,寫出相應(yīng)的“接受和拒絕函”;再如,在Chapter Seventeen求職信的寫作中,“根據(jù)相關(guān)的廣告寫出求職信”等等。通過這些練習(xí)使讀者把商務(wù)函電與實際應(yīng)用結(jié)合起來,真正做到學(xué)以致用。同時,每章還包括相關(guān)的對話,目的在于使讀者不僅掌握商務(wù)函電的寫作知識,而且加強口語操練,做到既練“筆”又練“口”,使寫作能力和口語水平同時提高。本書的附錄有三個組成部分:Part One是各章練習(xí)題的答案;PartTwo包括三套模擬試題及答案;Part Three是考試題庫,包括三套綜合測試題及答案。這部分可供讀者自我檢測對知識的掌握和運用情況。

作者簡介

暫缺《外貿(mào)英語函電學(xué)習(xí)指導(dǎo)》作者簡介

圖書目錄

Chapter One Business Letters
Section One Background Knowledge
Section Two Useful Words and Sentence Patterns
Section Three Exercise
Chapter Two Establishing Business Relations
Section One Background Knowledge
Section Two Useful Words and Sentence Patterns
Section Three Exercise
Chapter Three Enquiries
Section One Background Knowledge
Section Two Useful Words and Sentence Patterns
Section Three Exercise
Chapter Four Offer
Section one Background Knowledge
Section Two Useful Words and Sentence Patterns
Section Three Exercise
Chapter Five Counter-0ffer
Section One Background Knowledge
Section Two Useful Sentences
Section Three Exercise
Chapter Six Conclusion of Business
Section One Background Knowledge
Section Two Useful Words and Sentence Patterns
Section Three Exercise
Chapter Seven Terms of Payment
Section one Background Knowledge
Section Two Useful Sentence Patterns
Section Three Exercise
Chapter Eight Establishment of L/C and Amendment
Section One Background Knowledge
Section Two Useful Words, Phrases and Sentence Patterns
Section Three Exercise
Chapter Nine Packing, Shipping Mark and Shipment
Section one Background Knowledge
Section Two Useful Words and Sentence Patterns
Section Three Exercme
Chapter Ten Insurance and Shipment
Section One Background Knowledge
Section Two Useful Words and Sentence Patterns
Section Three Exercme
Chapter Eleven Agency
Section One Background Knowledge
Section Two Useful Sentence Patterns
Section Three Exercme
Chapter Twelve Complaints and Claims
Section One Background Knowledge
Section Two Useful Words and Sentence Patterns
Section Three Exercise
Chapter Thirteen Invitation for Bids and Bid
Section One Background Knowledge
Section Two Useful Words and Sentence Patterns
Section Three Exercise
Chapter Fourteen International Brininess Contract in Writing
Section One Background Knowledge
Section Two Useful Words and Sentence Patterns
Section Three Exereme
Chapter Fifteen Agreements and Contracts
Section One Background Knowledge
Section Two Useful Words and Sentence Patterns
Section ThreeExercise
Chapter Sixteen Other Letter Writing
Section One Background Knowledge
Section Two Useful Words and Sentence Patterns
Section ThreeExercise
Chapter Seventeen Job-Application Writing in English
Section One Background Knowledge
Section Two Useful Words and Sentence Patterns
Section ThreeExercise
Appendix One Keys to the Exercises
Appendix Two Test Papers and the Keys
Section A Test Papers
Section B Keys to Test Papers
Appendix Three Final Exam Banks and the Keys
Section A Final Test Papers
Section B Keys to Final Test Papers

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